Immediate College Enrollment Rate 2022

2022 Immediate College Enrollment Rate

Charts below highlight the immediate college enrollment rate across the United States.

The first challenge we are facing in the higher education space is the growing segment of population that do not see value in attending college.

Not since 2001 have we experienced participation this low (61.8).

Being a first generation college student, I have always known higher education would be the key for many unlocks across my life and I deeply value the experience.
As a lifelong student, I recently learned what the Immediate College Enrollment Rate represents and seeing the trend line barely achieve a passing grade illustrates the need for powerful storytelling and showcasing value across all brands in higher education.

2022 Data Source:

Source: BLS.GOV Link

2021 Data Source:

If you’d like to learn more about how we can help you adapt to the evolving education marketing landscape and ramp up your efforts, please contact us today.

Parent & Student Survey Whitepaper


The Annual PARENT & Student Survey

Advance Education conducted a nationwide survey to learn what students and their parents are looking for from institutions – and the right marketing channels to reach them.

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