INSIGHTS
OUR LATEST WHITEPAPER
AI for Education
A Marketer’s Guide to Visibility, Discovery, and Enrollment in an AI-Mediated World
Prospective students aren’t just searching differently. They’re discovering, comparing, and evaluating institutions through AI before they ever visit a website.
This guide explores how AI is reshaping the enrollment journey and what enrollment marketers can do to improve visibility, build trust, and prepare for the future of student discovery.
Study Hall: Latest Insights
Read the latest Advance Education Insights posts here. From new technologies coming on the higher education field or practical marketing tips that help you shine in your role, we aim to cover all the topics you find of interest.
If you have any request for content, please let us know and we will add to our content schedule. Check back for more blog content weekly!
Featured Posts
Student Mental Health: It’s Not Just for the Counseling Center Anymore
With most people worldwide feeling stressed by the pandemic, not least college staff and faculty, we still need to add […]
The 7 Student Support Initiatives You Need Now
Getting students oriented and helping them succeed in college will be more difficult this year than ever before. The pandemic […]
Finding Solid Ground: College Finances in Changing Times
Retention, Retention, Retention
Student retention is central to the mission of higher education: graduating students with the skills and knowledge to be successful […]
Expanding Recruitment with Snap and TikTok
As more and more options for digital interaction arise, it is critical to frequently assess which social media platforms students […]
How Community Colleges are “Indispensable”
Let me count the ways. Inexpensive tuition. Open-door policies. Enrolling large numbers of underserved minority, low income, and first-generation college […]
Expanding Recruitment: Personalization and Relationship Building
Empathy and listening to potential students became a more important feature of operations during the changing conditions in 2020. It […]
Download: Expanding Recruitment Whitepaper
Finding the silver lining in the past year’s experiences for higher education admissions may seem complicated but looking at what […]
Crisis Communication for Higher Education Marketers
The pandemic made it clear to institutions and businesses that crisis communication is an integral part of running an organization. […]