INSIGHTS
OUR LATEST WHITEPAPER
3rd Annual Parent & Student Survey
The New Rules Of Higher Education Marketing
How AI and Shifting Family Priorities are Reshaping Student Recruitment
AI isn’t new. It’s normal. Students and parents alike are increasingly using LLMs for research – for everything from homework help to their best options for higher education. If families already use AI to choose, the question is: how is your institution meeting them there? Our latest whitepaper outlines how to publish AI-readable answers to the most asked questions, making your value legible to both humans and machines.
Study Hall: Latest Insights
Read the latest Advance Education Insights posts here. From new technologies coming on the higher education field or practical marketing tips that help you shine in your role, we aim to cover all the topics you find of interest.
If you have any request for content, please let us know and we will add to our content schedule. Check back for more blog content weekly!
Featured Posts
Unlocking the Power of Your Enrollment Data: What Your Enrollment Data Can Do For You
We are swimming in a sea of data all around us, but it seems complicated to tap into that resource to improve outcomes. You are not alone if you don’t know where to begin or are puzzled about how to get the most out of your enrollment data.
Unlocking the Power of Your Enrollment Data
As a higher education professional, you care about students, student outcomes, a thriving academic community, and the reputation of your programs and institution. And yet, by unlocking critical insights from your data, you can have very real, measurable, and boast-worthy results from the insights.
The Enrollment Cliff Whitepaper
Almost all colleges have seen decreased enrollment over the past decade. Predictions for an even steeper enrollment cliff in 2026 have higher education professionals worried.
Is Switching to Holistic Admissions Worth It for Colleges?
With the Supreme Court striking down affirmative action in college admissions and the approaching “enrollment cliff,” finding the students who can succeed in your school—even if their test scores aren’t the highest—can help keep your enrollment numbers solid.
Fighting Dropping Enrollments: Students Academically and Emotionally Under-Prepared
Colleges have been worried about how pandemic disruptions have increased the number of incoming students who are not ready for college-level classes.
Bolstering Your International Student Pipeline
International students are a crucial part of many colleges’ enrollment, and the past few years have been a bit of a wild ride because of worldwide travel restrictions during the Covid pandemic.
Immediate College Enrollment Rate 2022
As a lifelong student, I recently learned what the Immediate College Enrollment Rate represents and seeing the trend line barely achieve a passing grade illustrates the need for powerful storytelling and showcasing value across all brands in higher education.
Marketing and Enrollment: Different Mindsets, Similar Goals
Enrollment and marketing staff have many of the same overall goals. We all want our colleges to succeed. We want healthy enrollment numbers, happy students, and successful graduates.
The Changing Face of Equity in Admissions
For most colleges, the Supreme Court ruling banning consideration of race in admissions changes very little. About 95% […]