INSIGHTS
OUR LATEST WHITEPAPER
Beyond Degrees:
The Era of Skills-Based Learning
There’s a quiet revolution underway in American education: community colleges and vocational schools are experiencing a renaissance.
Our latest whitepaper covers the data behind this shift and how education marketers can take this opportunity to lead the narrative.
Study Hall: Latest Insights
Read the latest Advance Education Insights posts here. From new technologies coming on the higher education field or practical marketing tips that help you shine in your role, we aim to cover all the topics you find of interest.
If you have any request for content, please let us know and we will add to our content schedule. Check back for more blog content weekly!
Featured Posts
SEM/SEO Synergy in College Marketing
Higher ed professionals know that students use search engines to discover college websites, which is a crucial part of recruiting. […]
Why Your College’s Location Matters in Marketing
Location, location, location, as they say in real estate. It can help you attract students to your school. But no […]
The Challenges for Enrollment Professionals.
1.Lower numbers of traditional college-age students in the coming years
2. Drops in male enrollment and graduation rate
3.Societal perceptions that higher […]
Geofencing vs Geotargeting for Colleges
College marketers are increasingly using geolocation services, and for a good reason—it helps get information to the people most likely […]
Preparing College Students for an Uncertain Economy
Student success is part of our mission, and seeing students do well in college is gratifying. But what about success […]
Communication Tips for Admissions Professionals
Digital communication has changed how we communicate with prospective students, and our communication strategies have become ever more critical as […]
Encouraging Resilience During the Admissions Process
We have all had our resilience tested during the past couple of years, but this quality is essential for incoming […]
Factors Affecting Enrollment
Almost all colleges have seen decreased enrollment over the past decade. Predictions for an even steeper enrollment cliff in 2026 […]
Journal: 2022 UPCEA MEMS Conference Key Takeaways
With this year coming to an extremely frosty finale I know everyone’s social feeds are being inundated with Top of 2022 lists and 2023 predictions (our very own whitepaper is launching soon..). I need to perform a home base slide before the new year and share one final reflection that may not have received enough attention: the 2022 UPCEA MEMs conference. Here are my 2022 UPCEA MEMS Conference Key Insights.