Institute of Culinary Education
The artistry and passion of culinary students sets the stage for inspiring creatives that break through the cluttered eco-system of digital marketing.
Bellus Academy
A well-known beauty school brand with campuses in Southern California and Kansas, needed our expertise to develop stronger creatives for their multi-channel campaigns. From the start, we have A/B tested different creative concepts. We learned that what resonated with audience in SoCal, didn’t always align with audiences in Kansas. This intel has shaped the creative strategy behind refreshes and has proven to be successful.
Aveda Inspire Greatness
With ongoing analysis and strategic thinking, we experienced a creative breakthrough when we pivoted from using stock imagery to assets produced by the client’s on-location photoshoots. With five unique campuses in three states, the imagery authentically represented the different demographics of their student body.
Recent Posts
OUR LATEST WHITEPAPER
AI for Education
A Marketer’s Guide to Visibility, Discovery, and Enrollment in an AI-Mediated World
Prospective students aren’t just searching differently. They’re discovering, comparing, and evaluating institutions through AI before they ever visit a website.
This guide explores how AI is reshaping the enrollment journey and what enrollment marketers can do to improve visibility, build trust, and prepare for the future of student discovery.