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The Cookie Rollercoaster Continues
Our campaign for The University of Northern Colorado (UNC) resulted in 26,431 users reached, a 0.58% click-through rate (CTR) and 617 registrants, exceeding goal by 23%.
Charter school sees 132% enrollment boost with multi-channel marketing campaign
An online charter school in Oregon saw a 132% increase in conversion rate from our SEM campaign.
The Prospective Student Journey: Marketing Optimizations for Schools of All Sizes
Inquiries represent an excellent opportunity to connect with students and initiate a relationship. When schools capture inquiry leads from interested students, this is the ideal time to begin communication.
The Prospective Student Journey: Decision Time Converting Inquiries to Applicants
Let’s zoom into this critical stage and examine the micro-moments you should be focused on to improve conversion rates. Every tiny increase in your success can net more students in your classrooms.
The Prospective Student Journey: Capturing Inquiries
Most marketing touches occur before that initial inquiry. The primary objective is to transition inquirers into applicants and ultimately committed students. When students and their parents are making these decisions, from late junior to senior year, you have more opportunities to influence their decision.
The Prospective Student Journey: Reaching Traditional College Students Whitepaper 2024
The Prospective Student Journey Whitepaper is here! We have identified four specific points in the journey where schools can make small changes that can increase the number of incoming students. Download our latest whitepaper today to learn how to implement these changes and optimize these opportunities.