INSIGHTS
OUR LATEST WHITEPAPER
Beyond Degrees:
The Era of Skills-Based Learning
There’s a quiet revolution underway in American education: community colleges and vocational schools are experiencing a renaissance.
Our latest whitepaper covers the data behind this shift and how education marketers can take this opportunity to lead the narrative.
Study Hall: Latest Insights
Read the latest Advance Education Insights posts here. From new technologies coming on the higher education field or practical marketing tips that help you shine in your role, we aim to cover all the topics you find of interest.
If you have any request for content, please let us know and we will add to our content schedule. Check back for more blog content weekly!

Featured Posts
2022 Parent Survey: Where Do Parents Start When Researching Colleges and Universities?
The overwhelmingly popular place to begin college research is on the college’s website. Eighty-four percent of parents selected “college website,” […]
Degree vs. Skills-Based Learning: Positioning Your Programs
Higher education is an increasingly important part of our economy, requiring highly skilled graduates in many fields. Colleges, universities, and […]
Physical vs. Digital Campuses: The Tug-of-War
Where people learn is shifting, and the tension between online and face-to-face learning creates new challenges for college planners and […]
2022 Parent Survey: 80% prefer a school less than 6 hours away from home
About a third of parents will feel comfortable with their kids in a school under two hours away, and another […]
2022 Parent Survey: Cost is top-of-mind for most parents
Sixty-two percent of parents responded that the parents would partially cover college costs, along with student scholarships and loans. About […]
Can Colleges Use Formative Assessment in Admissions?
Formative assessment is a pedagogical tool that is gaining popularity in schools to help students learn more effectively. But can […]
Where Do Parents Notice College Advertising?
We asked parents to rank where they most noticed college advertising, and half the respondents chose social media as their […]
Creating Goals for Data Analytics in Marketing Higher Ed
Colleges and universities are increasingly using data analytics to impact their institutions positively. While businesses often use analytics to lower […]
How Much Influence Do Parents Have Over College Selection?
Almost half of parents feel they influence college choice, yet the student will make the final decision.
About 23% of survey […]

