Marketing in Education: Connecting with the Next Generation of Learners
Marketing for education has never been more complex—or more crucial. The need for strategic, student-centered marketing has been greatly impacted by increased competition, shifting enrollment demographics, and enrollment fluctuations. Traditional advertising and recruitment methods are no longer enough; today’s students seek authentic [...]
Recent Posts
OUR LATEST WHITEPAPER
3rd Annual Parent & Student Survey
The New Rules Of Higher Education Marketing
How AI and Shifting Family Priorities are Reshaping Student Recruitment
AI isn’t new. It’s normal. Students and parents alike are increasingly using LLMs for research – for everything from homework help to their best options for higher education. If families already use AI to choose, the question is: how is your institution meeting them there? Our latest whitepaper outlines how to publish AI-readable answers to the most asked questions, making your value legible to both humans and machines.