Q&A with Ben Kenfield
College Alma Mater Favorite Emoji 🤯 Let's Connect! Contact Ben Kenfield Where did you go to college and what did you [...]
Parent & Student Survey 2024 Edition: Most Effective Digital Marketing Channels
Our Parent & Student Survey Whitepaper also sheds light on the key considerations influencing students’ thoughts about post-secondary education options.
Parent & Student Survey 2024 Edition: The Student and Parent Search Journey
The journey to discover "what's next" after high school begins for every student, with over 50% initiating this exploration in their freshman or sophomore years, and over 80% actively engaged by junior year
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OUR LATEST WHITEPAPER
AI for Education
A Marketer’s Guide to Visibility, Discovery, and Enrollment in an AI-Mediated World
Prospective students aren’t just searching differently. They’re discovering, comparing, and evaluating institutions through AI before they ever visit a website.
This guide explores how AI is reshaping the enrollment journey and what enrollment marketers can do to improve visibility, build trust, and prepare for the future of student discovery.