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Four Pillars of Higher Ed Enrollment Marketing Whitepaper Sweepstakes
This informative free guide offers actionable insights and strategies, drawing from our extensive industry experience and data-informed approach. These pillars encompass the essential components of higher education enrollment marketing, from laying the groundwork to ongoing refinement and improvement. Designed specifically for marketing executives in colleges and universities, the whitepaper provides the tools needed to navigate and succeed in today’s dynamic educational landscape.
Two Decision-Makers, One Choice: The Data You Need to Reach Both Parents and Students
Students and their parents have different concerns, and in order to make the most impact, marketers MUST engage both audiences. Our latest research reveals the priorities of both groups – valuable data to inform your messaging and help fill up your enrollment pipeline.
Marketing in Education: Connecting with the Next Generation of Learners
Marketing for education has never been more complex—or more [...]
Scholarships (54%) vs. Program Details (55%): What’s Driving Your Prospect Inquiries?
You may think you know what students are looking for in a post-secondary institution, but our research uncovered more than 20 data points offering insight into how and why student request more information. Our report outlines what students and parents MUST know to apply to your school.
Reach Students Early: The Role of Key Influencers in Shaping Their Educational Journey
Colleges are laser focused on convincing students their school is the right choice – but our research shows parents have tremendous influence on most post-secondary choices. Don't miss out on reaching half of your decision makers.
71% of Students Want to Know THIS Before Adding Your School to the Short List (are you Providing It?)
Don't waste resources on the wrong recruitment message. Our latest research reveals critical insights into what information prospective students prioritize when considering a specific school. Learn about the key priorities for most students in their search for the right college.