RECENT POSTS
Bolstering Your International Student Pipeline
International students are a crucial part of many colleges’ enrollment, and the past few years have been a bit of a wild ride because of worldwide travel restrictions during the Covid pandemic.
Immediate College Enrollment Rate 2022
As a lifelong student, I recently learned what the Immediate College Enrollment Rate represents and seeing the trend line barely achieve a passing grade illustrates the need for powerful storytelling and showcasing value across all brands in higher education.
Q&A with Theresa Cottrell
Many of my clients tell me they are concerned with graduating seniors choosing not to attend college at all. We need to show them why they should continue their education, so they will have more opportunities on down the road.
Marketing and Enrollment: Different Mindsets, Similar Goals
Enrollment and marketing staff have many of the same overall goals. We all want our colleges to succeed. We want healthy enrollment numbers, happy students, and successful graduates.
The Changing Face of Equity in Admissions
For most colleges, the Supreme Court ruling banning consideration of [...]
Enrollment Software Integration: Leveraging Your Connections to the Rest of the School
Changes in college admissions and enrollment over the past few [...]