Where Do High School Students Pay Attention to Potential Colleges?
When it is time to focus attention on their potential school options, students shift to noticing email and social media the most, with still directing some attention to what they hear from counselors. With email almost three times as likely to get a student’s attention, it has more prominence by far than direct mail. Note that the regular mail metric is much less important to students, making the shift to email a crucial step for colleges looking to get eyes and thoughts on enrollment from prospects.
Like what you see? Want to learn more ? Download the whitepaper today!
If you’d like to learn more about how we can help you adapt to the evolving education marketing landscape and ramp up your efforts, please contact us today.
Related Posts
OUR LATEST WHITEPAPER
Beyond Degrees:
The Era of Skills-Based Learning
There’s a quiet revolution underway in American education: community colleges and vocational schools are experiencing a renaissance.
Our latest whitepaper covers the data behind this shift and how education marketers can take this opportunity to lead the narrative.
