The Pressure’s On, But So Is The Opportunity

Higher education marketers are navigating one of the most challenging landscapes in recent history.

Rising costs, a shrinking student pipeline, digital fatigue, political pressures, and messy data have all made it increasingly difficult to attract and enroll students.

However, with the right strategy in place, each of these challenges presents an opportunity for growth.

In our latest whitepaper, we outline the key hurdles institutions are facing — and how to overcome them:

  • The enrollment cliff and shifting demographics

  • Rising concerns about the cost of education

  • Digital marketing fatigue and oversaturation

  • Political pressure and crisis communication readiness

  • Declining trust in higher education

  • Inconsistent or messy data management

Whether you’re trying to reverse enrollment declines or simply refine your approach, this resource offers practical solutions to help your marketing efforts stand out.

👉 Fill out the form below to download Higher Education Marketing: Challenges, Solutions & Strategies to start moving forward with confidence.

Download

Higher Ed Marketing:

Challenges, Solutions & Strategies

and learn to better understand and overcome current enrollment marketing challenges.

DOWNLOAD THE FREE WHITEPAPER

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33%

of undergrads are adult learners

45%

of students struggle to find scholarships

85%

of high school students avoided applying due to cost

We’re proud of our work

If you’d like to learn more about how we can help you adapt to the evolving education marketing landscape and ramp up your efforts, please contact us today.

advance education parent and student survey whitepaper

OUR LATEST WHITEPAPER

The 2nd Annual

Parent & Student Survey

Advance Education surveyed more than 500 high school students and over 500 parents of high school students about their journey to decide what’s next after high school graduation. This survey uncovers the motivations driving their choices.

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Let’s work together on your student enrollment strategy.