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In our Annual Student/Parent Survey Webinar
AI in Education 2026: Why This Moment Matters
Parents and students are not only motivated by different values they search differently. Parents are pragmatic searchers, relying on search engines, ranking sites, ROI calculators, and institutional pages. Students pay the most attention to social media, particularly TikTok, YouTube, and Instagram; after social media they notice email and college fairs.
Instagram’s Shift and What It Means for Higher Education Marketers
Instagram’s leadership made headlines recently with a clear signal [...]
Q&A with Leah Mundy
College Alma Mater [...]